Welcome Virgin Atlantic on board with these handy links to updated branding and assets

Welcoming a new member airline to SkyTeam is always exciting. It goes hand-in-hand with updating tools and branding to reflect the additional reach and benefits of our expanded alliance.

We want to make sure updating the content on your channels is as seamless as possible, so, we’ve updated assets and provided links to put everything within easy reach. Many of the assets are available on the Skyteam Brand Portal. If you don’t have an account, you can ‘Request account’ on the landing page using your airline email address.

 

Here’s what’s under the Brand tab on the Brand Portal

Updated SkyTeam co-branding variations – New co-branding that integrates the Virgin Atlantic logo is now available for you to use. This Brand Portal link will let you access all co-branded logos.

Virgin corporate identity – The Virgin Atlantic logo and lock-up are in the Member Logo Folder. Follow this link

 

Here’s what’s under the Guidelines & Template tab on the Brand Portal

SkyTeam PowerPoint template – You’ll find the updated SkyTeam PowerPoint template as well as the PowerPoint toolkit here.

SkyTeam factsheet – The factsheet has been updated to include Virgin Atlantic and new facts and figures. You can access it on the Brand Portal or visit skyteam.com .

 

Here’s what’s under the Media Bank tab on the Brand Portal

Updated SkyTeam key visuals – We’ve updated our alliance flight attendants key visual image to include Virgin Atlantic. To access the latest version use search term: Main Visual or Key Visual.

Updated advertisement – You can access the updated generic print advertisement. Use search term: SkyTeam Brand Manifesto Ad.

SkyTeam Aircraft tailfins visual – This new image features all SkyTeam member airlines – including Virgin Atlantic. Use search term: ST Tailfin 19.

Virgin Atlantic flight attendant portrait – This one is complete with SkyTeam background. Use search term: Virgin Atlantic.

Social media assets – SkyTeam and members welcome Virgin Atlantic in social media animation assets for you to use in English or Simplified Chinese. Available in three aspect ratios: 1:1, 16:9 and 9:16. Use search term: SkyTeam Virgin Atlantic Social Media Animation.

 

More assets and updates for you

Virgin Atlantic Upper Class, Premium and Economy Videos – For a taste of what the Virgin Atlantic experience, videos showcasing Virgin Atlantic Upper Class, Premium and Economy services can be found here on skyteam.com

skyteam.com – We’ve made multiple updates to skyteam.com, adding Virgin Atlantic to pages throughout the site. These changes are now live, so make sure you have an explore – you’ll notice the main changes here

Press release – The official press release went live on 2 March. Get your copy here for more information.

 

Updated Boilerplate

About SkyTeam: SkyTeam is dedicated to powering a seamless and sustainable customer journey, with all members working together to connect millions of passengers across an extensive global network. The members are Aeroflot (suspended), Aerolíneas Argentinas, Aeromexico, Air Europa, Air France, China Airlines, China Eastern, Czech Airlines, Delta Air Lines, Garuda Indonesia, ITA Airways, Kenya Airways, KLM Royal Dutch Airlines, Korean Air, Middle East Airlines, Saudia, TAROM, Vietnam Airlines, Virgin Atlantic and XiamenAir.