SkyPriority marks a major milestone

Starting this month, celebratory activities are taking place across our alliance to mark 10 years of SkyPriority excellence
Date 27 June 2022

When SkyTeam launched SkyPriority in March 2012, we became the first airline alliance to align branded airport services for premium customers. 

Since then, hundreds of millions of customers have benefited from the services offered at eight key touchpoints on their airport journey.  

SkyPriority was initially developed by Delta Air Lines. Launched in 2010, it proved so successful that SkyTeam developed the concept for alliance-wide implementation.

Today, all 18 member airlines proudly deliver SkyPriority. And thanks to your dedication, our highest value customers say they love the priority services they receive.

To celebrate this alliance-wide success, we’ve created a range of materials that will support airport staff to take pride in everything they have achieved, including a (duty) briefing session and guide, animated video and infographic timeline. You can download these materials here.

“For 10 years, SkyPriority has embodied SkyTeam’s ethos of ‘caring more about you’, with employees of all 18 airlines proudly delivering a consistent, quality service wherever a customer’s travels take them across our network,” said Walter Cho, SkyTeam Chairman of the Alliance Board. “And SkyTeam is not stopping there, with a vision of leveraging innovative technology to take the customer’s airport experience to new heights in the next decade and beyond through greater speed, ease and recognition along their journey.”

Thanks to the SkyPriority Panel App, SkyTeam’s most loyal customers continue playing a key role in shaping the future travel experience.

This innovative tool captures customer insights via reviews of every SkyPriority touchpoint and shares them almost instantly with member airlines.

SkyTeam will launch a new version of the app this year, adding more features and tools so that together we can deliver an even more customer-centric SkyPriority experience.